One of my conference speeches is called Super-Charged Stay-at-Home Mom. It’s a workshop in lifelong goal setting, tailored to women who are home with their kids. Measurable goal setting is particularly useful for sahm’s because they generally have complete autonomy: no one to answer to and no one prodding them with rewards.
In much the same way, most bloggers are going it on their own. Most of us aren’t blogging for a regular nine-to-five paycheck. So whether or not we conjure up some blogging motivation, is entirely up to us. I takes a little extra internal motivation to be a successful blogger.
With that in mind, here is my abbreviated goal setting formula — personalized for bloggers — along with examples of professional goals you might use for your blogging venture.
Create a Master Goal List
Brainstorm. Write down everything you can possibly think of that you’d like to do with your blog. Write down every blogging goal — no matter how over the top — that you’d like to accomplish before you die. A blogging bucket list, if you will.
Keep this list handy and remember to add to this whenever a new idea occurs to you.
Choose the Goal with Greatest Impact
With your goals clearly written, look over the list. Which one goal, if accomplished, would have the single, biggest impact on your blog success? Don’t agonize over this choice. Just choose the one thing that seems most beneficial.
Write this goal down in bold letters. Underneath the goal, write why it is important to you. What will you gain if you accomplish it? What will you lose if you don’t? Be as specific and compelling as you can. Remember, this is about internal motivation! Find what speaks to you.
Goals Become Projects
A project is a goal that has multiple parts to it. Now that you have chosen the goal you intend to work on, you must figure how to move forward on this. It might be simple common sense or you might need to research different methods. Whatever course of action you must take, break it down into reasonable steps.
Projects Become Actions
Take the first step in your project and further refine it into single actions. In general, the smaller the actions are, the more motivating they will be. If they are incredibly easy, we almost feel silly not doing them.
Each step on your list should now be an actionable item and came make up your project to do list. If possible, do the first thing now and get some momentum going.
Choose the next action item and do it. Rinse and repeat.
Example Goals for Bloggers
Goals must be tailored to the individual. If you want to achieve goal setting success, you’ve got to create goals that excite you, motivate you, and get you up in the morning. No one else can do that for you. Take these possible example goals and use them as a map to finding what will work for you. (I like to write my goals as if I am already accomplishing them. Do what works for you.)
- I make a full-time income as a blogger.
- I get to share my ideas with tens of thousands of people each month.
- I have created a support community for a group of people.
- I sell 100,000+ widgets each year.
Example Projects for Bloggers
- I write three posts each week on my blog, each with at least 200 words.
- I use my blog to create detailed posts about my products.
- My blog has valuable information people can’t get anywhere else.
- Every afternoon, I blog for two hours after lunch.
- I use FaceBook and Twitter to promote my blogs.
- Every time I write an article, I submit it to BlogEngage.
- My RSS subscription list doubles every year.
- One great writer creates a guest blog for me every month.
- My blog’s affiliate income is four figures each month.
- Each month I create one vlog (video blog).
- Each week I comment on three quality blogs in my niche.
Remember, these are just ideas. Look at what you are doing now and imagine what you’d like to have happen. What are the steps to get you there? Move forward one step at a time.
Make your life amazing in 2010 — and beyond!