Day #12 of 31 Days to Build a Better Blog is a bit of an irritation to me. I’m almost obsessive about organization. I have a very full life and the only way I know to do all I want to do is to be scheduled and disciplined.
Blogging is one of the few areas of my life that is rather free form. I blog when I have something to say and I blog about whatever I feel compelled to share. So the idea of scheduling and calendaring the one area of my life that is driven by whim isn’t very appealing.
While I don’t think the exercise can hurt, I’m not sure the actual use of an editorial calendar will necessarily benefit either my writing or my blogs. So, while I remain uncommitted about following the resulting schedule, I decided to create a possible editorial calendar for Pix2Brix to see what I learn.
As I fussed about this editorial calendar, it occurred to me that it might be a good idea to align my calendar with the structure of categories I created when doing the post ideas assignment. Rather than create a schedule blocking in particular posts or post styles, I could create a general calendar assigning which category I should be writing in on a given day. This kind of calendar will have the added benefit of making the blog more well-rounded, by pushing me to write in the categories that I’m less likely to focus on.
Pix2Brix Editorial Schedule
|Sunday||Spirituality & Character|
|Monday||Family & Relationships|
|Tuesday||Health & Fitness|
|Wednesday||Home & Organization|
|Thursday||Service & Philanthropy|
|Friday||Education & Training|
|Saturday||Financial & Career
Interest & Recreation
As I said, I’m not completely committed to this schedule, but I’ll use it as a general outline when I don’t have a strong writing preference. This blog is usually updated two to three times per week, not every day. So this may just end up being a guideline for the days I choose to write.
I tried to work the table around the things I tend to be focusing on any given day. And since I usually have more discretionary time on Saturdays, I’ve double up two categories on that day. It’s likely that I’l choose one or the other, but sometimes I may do both.
The schedule also leads to the possibility of prewriting posts for a given category and then scheduling them to publish on the assigned day. That’s something I’ll have to think more about.
I recommend this assignment to you. Just working through it will get you thinking about how best to add great content to your blog.